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The goal of jury persuasion techniques is to convince. However, the rapid pace of technological, demographic and cultural change in American society has significantly affected the methods used to accomplish that goal. Research shows that media images have resulted in higher expectations for lawyers and trials. Jurors expect real lawyers to perform as effectively as those portrayed on TV and in the movies. Lawyers who fall short of those expectations run the risk of creating an unfavorable impression of themselves and their case. As a result, understanding effective jury persuasion techniques in today’s society is an important step in maximizing your chances of winning at trial.
Please join guest speaker Caren Drapeau for an exploration of the distinctive visual persuasion techniques which serve as a bridge between the experts and the decision makers. In this session, Ms. Drapeau will discuss the most effective approaches for crystallizing and clarifying complex data into simplified, informative chapters that are easily understood by their audiences.
For your convenience, we will offer this webinar at 10:00 AM and 1:00 PM Pacific Time on August 7th.
To register, click the following links:
About the Speaker
Caren Drapeau, THEHUCKGROUP
 Caren Drapeau oversees studio operations for THEHUCKGROUP – a specialized graphic design group – guiding the firm's visual consultants in the process of creating demonstratives that clearly illustrate the story an attorney wants to convey to the jury.
For the past six years, Ms. Drapeau contributed to the success of the international law firm Greenberg Traurig as senior litigation support manager. She played an integral role in successfully tried cases, including an appearance in front of the United States Supreme Court. Additionally, she worked with special counsel to the Insurance Commissioner of the State of California on some of the state's largest insurance company regulatory matters. Notably, she helped in the recovery of insurance policy claims for Holocaust survivors.
Originally from New York City, Ms. Drapeau has lived in Los Angeles for 22 years. She earned her Bachelor of Arts degree from George Washington University in Washington, D.C.
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